Last week we hosted the second in our series of #digitalhealth webinars and we were delighted to be joined by George Wright (Communications Manager) and Cazz Ward (Assistant Director – ICT and Digital) from The Big Life Group.

This week we hosted the first in our series of #digitalhealth webinars and we were delighted to be joined by Aman Dhesi from the Patient Blood Management team at NHS Blood and Transplant. View the recording.

In a bid to immerse myself in the worlds of HMA’s clients, I find myself attending a lot of digital health events but I’ve recently been making an extra effort to keep abreast of the digital landscape outside of the Health, Science & Technology sectors we operate in order to seek inspiration and not become too insular.

In this blog post, we take a look at the benefits of providing online CPD to healthcare professionals and we’ve also included some top tips if you’re looking to embark on an online CPD project within your organisation.

Do you run a membership organisation? Here we look at the benefits and points to consider in moving to a fully integrated digital platform.

Co-creation or co-design is the buzz word at the moment, and I believe it’s a valuable one – I found an article recently which defined the co-design process as ‘group therapy to bridge the client-user gap’ which resonated with me and the experiences we have had in this area.

Whether you’re in the pharmaceutical, medical device or biotech industry, engaging with healthcare professionals should be seen an essential part of your business strategy.
In this blog post, we explore some of the digital channels available to engage with healthcare professionals and a few tips on how to get started.

In the world of digital marketing, the term ‘engagement’ is often overused and under defined. So why should we focus digital activity on encouraging engagement and what business benefits does this bring?

How will the Internet of Things and digital technology affect Elderly care? In this blog post we look at recent developments and how the future looks.

Microsites can provide a valuable marketing tool when you want to focus on a specific healthcare marketing campaign or product.

Producing a healthcare marketing video allows you to connect with customers in a variety of ways